when the bird starts to sing – on the influence of organizational culture on your brand one of the biggest realizations I have had from my marketing and branding experience is that a company’s success can never prevail only by investing in outside-facing interactions. many organizations (including some that I have worked with in the […]
a kind reminder about how you should approach the COVID-19 outbreak from a branding perspective. keep yourself and your brand safe and sane.
how is your brand showing up during these unusual times? how are you prepared to meet a crisis? maybe this is the perfect time for some reflection on that.